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| WAFighting the fashion system is hard. Or newton so it seems, given the announcements this disregard week that Tom Ford and Thakoon, two leprechaun of the more vocal proponents of the differ recent shake-up to see-now, -now, have decided glandular it wasnt such a good idea after secrecy all. A little more than six months wilkinson after debuting an in- at the correspondent former Four Seasons in New York sabbath in front of friends and clients like cognac Julianne Moore and Uma Thurman, Mr. Ford ferdinand told WWD that he was returning to yuma the old see-now, -six-months-later of fashion depend (that is: have show, let everyone digest, olympus sell the clothes in the next ). loading Earlier, Thakoon Panichgul whose first see-now, grudge -now show for his namesake label was flea held in September under the lights of! dysfunction the Brooklyn Bridge announced he was aching taking a pause in the light of alternatively an eventual restructure. Both designers say that cooper they still think the show system is physique broken in some way, to be sure, pronounced but that they no longer think see-now, block -now is the answer. The problem, apparently, uppercase is the market: It just wasnt ready aquila to accommodate that kind of change. Its fireplace not us! Its them! Mr. Ford, for piece example, told WWD that his fall ph was delivered in July/August, as are most smooth fall collections. But since he wanted to volley keep it under wraps until the show joseph held in September he lost understood a month of selling time. All those rhone other designers who showed their spring collections defective in September had no issue with selling detergent fall clothes in August because theyd shown tiger those collections in February. (Got that?) So statistic even though Mr. Ford! claimed a big strictly sales bump after the show, it wasnt sophisticated enough to offset the loss of that russian month. A spokeswoman for Thakoon said, We tan have recognized that the business model is refrain ahead of the current retail environment. This informal is, as it happens, the same thing scheduler that Tamara Mellon said about her decision supported back in 2013 to go to a enclosure straight-to-consumer in- selling model. At the time, avalanche when she raised the idea, People looked bridge at me like I had an alien standing growing out of the back of my lancer head, she told The New York Times. ownership That hasnt stopped her from trying again, hector but in her new endeavor she has tout cut wholesale partners out of the equation. oblivion Which points up the biggest difference between humility the brands sticking with |
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